EMP Hospitality Marketing

Every business which is a client of EMP marketing will receive an initial assessment; so that it may be established which marketing methods will be most effective for their business. This initial assessment will consist of an evaluation of their current marketing and public profile; as well as a more general assessment of how their business works, what the client would like to achieve through marketing, how long this would take, what methods would be recommended, and what the overall cost would be. An individual marketing plan will be created for each business according to the goals of the business, and the findings of the initial assessment. Clients have an option to buy the marketing plan at this stage if they wish, so that they may use it in carrying out marketing themselves and in the development of their business plans. Alternatively, they can opt for EMP to take responsibility for the execution of their marketing plan, in which case it is at this point that EMP will begin to implement the marketing strategy.